In economics, specifically general equilibrium theory, a perfect market, also known as an atomistic market, is defined by several idealizing conditions, collectively called perfect competition, or atomistic competition. In Economic model where conditions of perfect competition hold, it has been demonstrated that a market will reach an equilibrium in which the quantity supplied for every product or service, including Workforce, equals the quantity at the current price. This equilibrium would be a Pareto optimum.[Gerard Debreu, Theory of Value: An Axiomatic Analysis of Economic Equilibrium, Yale University Press, New Haven CT (September 10, 1972). ]
Perfect competition provides both allocative efficiency and productive efficiency:
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Such markets are allocatively efficient, as output will always occur where marginal cost is equal to average revenue i.e. price (MC = AR). In perfect competition, any profit-maximizing producer faces a market price equal to its marginal cost (P = MC). This implies that a Factor price equals the factor's marginal revenue product. It allows for derivation of the supply curve on which the neoclassical approach is based. This is also the reason why a monopoly does not have a supply curve. The abandonment of price taking creates considerable difficulties for the demonstration of a general equilibrium except under other, very specific conditions such as that of monopolistic competition.
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In the short-run, perfectly competitive markets are not necessarily productively efficient, as output will not always occur where marginal cost is equal to average cost (MC = AC). However, in the long-run, productive efficiency occurs as new firms enter the industry. Competition reduces price and cost to the minimum of the long run average costs. At this point, price equals both the marginal cost and the average total cost for each good (P = MC = AC).
The theory of perfect competition has its roots in late-19th century economic thought. Léon Walras[Groenewegen, Peter. "Notions of Competition and Organised Markets in Walras, Marshall and some of the Classical Economists."] gave the first rigorous definition of perfect competition and derived some of its main results. In the 1950s, the theory was further formalized by Kenneth Arrow and Gérard Debreu.
Imperfect competition was a theory created to explain the more realistic kind of market interaction that lies in between perfect competition and a monopoly. Edward Chamberlin wrote "Monopolistic Competition" in 1933 as "a challenge to the traditional viewpoint that competition and monopolies are alternatives and that individual prices are to be explained in either terms of one or the other" (Dewey,88.) In this book, and for much of his career, he "analyzed firms that do not produce identical goods, but goods that are close substitutes for one another" (Sandmo,300.)
Another key player in understanding imperfect competition is Joan Robinson, who published her book "The Economics of Imperfect Competition" the same year Chamberlain published his. While Chamberlain focused much of his work on product development, Robinson focused heavily on price formation and discrimination (Sandmo,303.) The act of price discrimination under imperfect competition implies that the seller would sell their goods at different prices depending on the characteristic of the buyer to increase revenue (Robinson,204.) Joan Robinson and Edward Chamberlain came to many of the same conclusions regarding imperfect competition while still adding a bit of their twist to the theory. Despite their similarities or disagreements about who discovered the idea, both were extremely helpful in allowing firms to understand better how to center their goods around the wants of the consumer to achieve the highest amount of revenue possible.
Real markets are never perfect. Those economists who believe in perfect competition as a useful approximation to real markets may classify those as ranging from close-to-perfect to very imperfect. The real estate market is an example of a very imperfect market. In such markets, the theory of the second best proves that if one optimality condition in an economic model cannot be satisfied, it is possible that the next-best solution involves changing other variables away from the values that would otherwise be optimal.
In modern conditions, the theory of perfect competition has been modified from a quantitative assessment of competitors to a more natural atomic balance (equilibrium) in the market. There may be many competitors in the market, but if there is hidden collusion between them, the competition will not be maximally perfect. But if the principle of atomic balance operates in the market, then even between two equal forces perfect competition may arise. If we try to artificially increase the number of competitors and to reduce honest local big business to small size, we will open the way for unscrupulous monopolies from outside.[Lordkipanidze, Revaz. "Theory of Perfect Competition": 2024: 148 (4-6; 9-10): (PDF), ]
Idealizing conditions of perfect competition
The definition of perfect competition is when the following conditions all hold:
[Bork, Robert H. (1993). The Antitrust Paradox (second edition). New York: Free Press. .]
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A large number of sellers and buyers – A large number of consumers with the willingness and ability to buy the product at a certain price, and a large number of producers with the willingness and ability to supply the product at a certain price. As a result, individuals are unable to significantly influence prices.
[Gretsky, Neil E, Ostroy, Joseph M & Zame, William R, 1999. Perfect Competition in the Continuous Assignment Model. Journal of economic theory, 88(1), pp.60–118.] One requirement for this is non-increasing returns to scale (including ), ensuring that a monopoly doesn't push out competitors.
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Homogeneous products: The products are perfect substitutes for each other (i.e., the qualities and characteristics of a market good or service do not vary between different suppliers).
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Utility maximizing participants: Homo economicus always attempt to maximize their economic utility and sellers attempt to maximize their profit.
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Perfect information: All consumers and producers know all prices of products and utilities they would get from owning each product.
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Zero : Buyers and sellers do not incur costs in making an exchange of goods. This includes no barriers to entry or exit (no sunk costs) and perfect factor mobility where the factors of production are perfectly mobile and costlessly, allowing workers to freely move between firms and other adjustments to changing market conditions.
[Robinson, J. (1934). What is perfect competition?. The Quarterly Journal of Economics, 49(1), 104-120.]
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No externalities: Costs or benefits of an activity do not affect third parties. This criterion also excludes any government intervention.
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Well defined property rights: These determine what may be sold, as well as what rights are conferred on the buyer.
While no real market is perfect, many markets are considered to be near enough to perfect for predictions from economic theory to be reasonably accurate. It has been proven that if the above conditions hold, that every participant will be a price taker and will not have Market power, and all sellers will operate such that their marginal costs equal their marginal revenue.
There are many instances in which there exist "similar" products that are Substitute good (such as butter and margarine), which are relatively easily interchangeable, so that a rise in the price of one good will cause a significant shift to the consumption of the close substitute. If the cost of changing a firm's manufacturing process to produce the substitute is also relatively "immaterial" in relationship to the firm's overall profit and cost, this is sufficient to ensure that an economic situation isn't significantly different from a perfectly competitive economic market.[Roger LeRoy Miller, "Intermediate Microeconomics Theory Issues Applications, Third Edition", New York: McGraw-Hill, Inc, 1982. ]
Edwin Mansfield, "Micro-Economics Theory and Applications, 3rd Edition", New York and London:W.W. Norton and Company, 1979.
Henderson, James M., and Richard E. Quandt, "Micro Economic Theory, A Mathematical Approach. 3rd Edition", New York: McGraw-Hill Book Company, 1980. Glenview, Illinois: Scott, Foresmand and Company, 1988.
John Black, "Oxford Dictionary of Economics", New York: Oxford University Press, 2003.
Tirole, Jean, "The Theory of Industrial Organization", Cambridge, Massachusetts: The MIT Press, 1988.
Normal profit
In a perfect market the sellers operate at zero
economic surplus: sellers make a level of return on investment known as
normal profits.
Normal profit is a component of (implicit) costs and not a component of business profit at all. It represents all the opportunity cost, as the time that the owner spends running the firm could be spent on running a different firm. The enterprise component of normal profit is thus the profit that a business owner considers necessary to make running the business worth while: that is, it is comparable to the next best amount the entrepreneur could earn doing another job.[Carbaugh, 2006. p. 84.] Particularly if enterprise is not included as a factor of production, it can also be viewed a return to capital for investors including the entrepreneur, equivalent to the return the capital owner could have expected (in a safe investment), plus compensation for risk.[Lipsey, 1975. p. 217.] In other words, the cost of normal profit varies both within and across industries; it is commensurate with the riskiness associated with each type of investment, as per the risk–return spectrum.
In circumstances of perfect competition, only normal profits arise when the long run economic equilibrium is reached; there is no incentive for firms to either enter or leave the industry.[Lipsey, 1975. pp. 285–59.]
In competitive and contestable markets
Economic profit does not occur in perfect competition in
long run equilibrium; if it did, there would be an incentive for new firms to enter the industry, aided by a lack of barriers to entry until there was no longer any economic profit.
As new firms enter the industry, they increase the supply of the product available in the market, and these new firms are forced to charge a lower price to entice consumers to buy the additional supply these new firms are supplying as the firms all compete for customers (See
Monopoly Profit discussion/" itemprop="url" title="Wiki: Monopoly profit">Monopoly profit).
[Chiller, 1991.][Mansfield, 1979.][LeRoy Miller, 1982.] Incumbent firms within the industry face losing their existing customers to the new firms entering the industry, and are therefore forced to lower their prices to match the lower prices set by the new firms. New firms will continue to enter the industry until the price of the product is lowered to the point that it is the same as the average cost of producing the product, and all of the economic profit disappears.
When this happens, economic agents outside of the industry find no advantage to forming new firms that enter into the industry, the supply of the product stops increasing, and the price charged for the product stabilizes, settling into an equilibrium.
The same is likewise true of the long run equilibria of monopolistically competitive industries and, more generally, any market which is held to be contestable. Normally, a firm that introduces a differentiated product can initially secure a temporary market power for a short while (See Monopoly Profit/" itemprop="url" title="Wiki: Monopoly profit">Monopoly profit). At this stage, the initial price the consumer must pay for the product is high, and the demand for, as well as the Monopoly profit, will be limited. In the long run, however, when the profitability of the product is well established, and because there are few Monopoly profit, the number of firms that produce this product will increase until the available supply of the product eventually becomes relatively large, the price of the product shrinks down to the level of the average cost of producing the product. When this finally occurs, all monopoly profit associated with producing and selling the product disappears, and the initial monopoly turns into a competitive industry. In the case of contestable markets, the cycle is often ended with the departure of the former "hit and run" entrants to the market, returning the industry to its previous state, just with a lower price and no economic profit for the incumbent firms.
Profit can, however, occur in competitive and contestable markets in the short run, as firms jostle for market position. Once risk is accounted for, long-lasting economic profit in a competitive market is thus viewed as the result of constant cost-cutting and performance improvement ahead of industry competitors, allowing costs to be below the market-set price.
In non-competitive markets
Economic profit is, however, much more prevalent in uncompetitive markets such as in a perfect
monopoly or
oligopoly situation. In these scenarios, individual firms have some element of market power: Though monopolists are constrained by consumer demand, they are not price takers, but instead either price-setters or quantity setters. This allows the firm to set a price that is higher than that which would be found in a similar but more competitive industry, allowing them economic profit in both the long and short run.
The existence of economic profits in the long run depends on the prevalence of barriers to entry: these stop other firms from entering into the industry and sapping away profits,[Tirole, 1988.] as they would in a more competitive market. In cases where barriers are present, but more than one firm, firms can collude to limit production, thereby restricting supply in order to ensure that the price of the product remains high enough for all firms in the industry to achieve an economic profit.[Black, 2003.]
However, some economists, for instance Steve Keen, a professor at the University of Western Sydney, argue that even an infinitesimal amount of market power can allow a firm to produce a profit and that the absence of economic profit in an industry, or even merely that some production occurs at a loss, in and of itself constitutes a barrier to entry.
In a single-goods case, a positive economic profit happens when the firm's average cost is less than the price of the product or service at the profit-maximizing output. The economic profit is equal to the quantity of output multiplied by the difference between the average cost and the price.
Government intervention
Often, governments will try to intervene in uncompetitive markets to make them more competitive.
Competition law (US) or competition (elsewhere) laws were created to prevent powerful firms from using their economic power to artificially create the barriers to entry they need to protect their economic profits.
This includes the use of predatory pricing toward smaller competitors.
For example, in the United States, Microsoft Corporation was initially convicted of breaking Anti-Trust Law and engaging in anti-competitive behavior in order to form one such barrier in
United States v. Microsoft; after a successful appeal on technical grounds, Microsoft agreed to a settlement with the Department of Justice in which they were faced with stringent oversight procedures and explicit requirements
[ "United States of America, Plaintiff, v. Microsoft Corporation, Defendant", Final Judgement, Civil Action No. 98-1232, November 12, 2002.] designed to prevent this predatory behaviour. With lower barriers, new firms can enter the market again, making the long run equilibrium more like that of a competitive industry, with no economic profit for firms.
If a government feels it is impractical to have a competitive market – such as in the case of a natural monopoly – it will sometimes try to regulate the existing uncompetitive market by controlling the price firms charge for their product. For example, the old AT&T (regulated) monopoly, which existed before the courts ordered its breakup, had to get government approval to raise its prices. The government examined the monopoly's costs to determine whether the monopoly should be able raise its price, and could reject the monopoly's application for a higher price if the cost did not justify it. Although a regulated firm will not have an economic profit as large as it would in an unregulated situation, it can still make profits well above a competitive firm in a truly competitive market.
Results
In a perfectly competitive market, the
demand curve facing a firm is perfectly elastic.
As mentioned above, the perfect competition model, if interpreted as applying also to short-period or very-short-period behaviour, is approximated only by markets of homogeneous products produced and purchased by very many sellers and buyers, usually organized markets for agricultural products or raw materials. In real-world markets, assumptions such as perfect information cannot be verified and are only approximated in organized double-auction markets where most agents wait and observe the behaviour of prices before deciding to exchange (but in the long-period interpretation perfect information is not necessary, the analysis only aims at determining the average around which market prices gravitate, and for gravitation to operate one does not need perfect information).
In the absence of externalities and public goods, perfectly competitive equilibria are Pareto-efficient, i.e. no improvement in the utility of a consumer is possible without a worsening of the utility of some other consumer. This is called the First Theorem of Welfare Economics. The basic reason is that no productive factor with a non-zero marginal product is left unutilized, and the units of each factor are so allocated as to yield the same indirect marginal utility in all uses, a basic efficiency condition (if this indirect marginal utility were higher in one use than in other ones, a Pareto improvement could be achieved by transferring a small amount of the factor to the use where it yields a higher marginal utility).
A simple proof assuming differentiable utility functions and production functions is the following. Let be the 'price' (the rental) of a certain factor , let and be its marginal product in the production of goods and , and let and be these goods' prices. In equilibrium these prices must equal the respective marginal costs and ; remember that marginal cost equals factor 'price' divided by factor marginal productivity (because increasing the production of good by one very small unit through an increase of the employment of factor requires increasing the factor employment by and thus increasing the cost by , and through the condition of cost minimization that marginal products must be proportional to factor 'prices' it can be shown that the cost increase is the same if the output increase is obtained by optimally varying all factors). Optimal factor employment by a price-taking firm requires equality of factor rental and factor marginal revenue product, , so we obtain , .
Now choose any consumer purchasing both goods, and measure his utility in such units that in equilibrium his marginal utility of money (the increase in utility due to the last unit of money spent on each good), , is 1. Then , . The indirect marginal utility of the factor is the increase in the utility of our consumer achieved by an increase in the employment of the factor by one (very small) unit; this increase in utility through allocating the small increase in factor utilization to good is , and through allocating it to good it is again. With our choice of units the marginal utility of the amount of the factor consumed directly by the optimizing consumer is again w, so the amount supplied of the factor too satisfies the condition of optimal allocation.
Monopoly violates this optimal allocation condition, because in a monopolized industry market price is above marginal cost, and this means that factors are underutilized in the monopolized industry, they have a higher indirect marginal utility than in their uses in competitive industries. Of course, this theorem is considered irrelevant by economists who do not believe that general equilibrium theory correctly predicts the functioning of market economies; but it is given great importance by neoclassical economists and it is the theoretical reason given by them for combating monopolies and for antitrust legislation.
Profit
In contrast to a
monopoly or
oligopoly, in perfect competition it is impossible for a firm to earn
economic profit in the long run, which is to say that a firm cannot make any more money than is necessary to cover its economic costs. In order not to misinterpret this zero-long-run-profits thesis, it must be remembered that the term 'profit' is used in different ways:
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Neoclassical theory defines profit as what is left of revenue after all costs have been subtracted; including normal interest on capital plus the normal excess over it required to cover risk, and normal salary for managerial activity. This means that profit is calculated after the actors are compensated for their opportunity costs.
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Classical economists on the contrary define profit as what is left after subtracting costs except interest and risk coverage. Thus, the classical approach does not account for opportunity costs.
Thus, if one leaves aside risk coverage for simplicity, the neoclassical zero-long-run-profit thesis would be re-expressed in classical parlance as profits coinciding with interest in the long period (i.e. the rate of profit tending to coincide with the rate of interest). Profits in the classical meaning do not necessarily disappear in the long period but tend to
normal profit.
With this terminology, if a firm is earning abnormal profit in the short term, this will act as a trigger for other firms to enter the market. As other firms enter the market, the market supply curve will shift out, causing prices to fall. Existing firms will react to this lower price by adjusting their capital stock downward.
[Frank (2008) 351.] This adjustment will cause their marginal cost to shift to the left causing the market supply curve to shift inward.
However, the net effect of entry by new firms and adjustment by existing firms will be to shift the supply curve outward.
The market price will be driven down until all firms are earning normal profit only.
[Profit equals (P − ATC) × Q.]
It is important to note that perfect competition is a sufficient condition for allocative and productive efficiency, but it is not a necessary condition. Laboratory experiments in which participants have significant price setting power and little or no information about their counterparts consistently produce efficient results given the proper trading institutions.[Smith (1987) 245.]
Shutdown point
In the short run, a firm operating at a loss